Salary Guide: Marketing Managers

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Marketing Managers oversee marketing policies and programs. In addition, they develop pricing strategies and ensure customer/client satisfaction. Nationwide there are nearly 165,000 Marketing Managers who earn an average salary of $122,720.

Marketing Managers often hold bachelor’s or master’s degrees in business administration. Internships are excellent ways to break into Marketing Management. Certification is available but often not required.

Marketing Managers often hold bachelor’s or master’s degrees in business administration.

Find out about Marketing Manager programs in your area or online.

Salaries by State (mean annual wage)

Alabama: $108,360
Alaska : $75,540
Arizona: $100,410
Arkansas: $104,940
California: $139,170
Colorado: $124,920
Connecticut: $115,310
Delaware: $139,430
District of Columbia: $124,960
Florida: $106,300
Georgia: $112,750
Hawaii : $86,380
Idaho: $91,120
Illinois: $113,220
Indiana: $109,480
Iowa: $96,570
Kansas: $105,610
Kentucky: $92,430
Louisiana: $80,740
Maine: $80,710
Maryland: $107,570
Massachusetts: $135,710
Michigan: $105,440
Minnesota: $121,570
Mississippi: $75,380
Missouri: $112,260
Montana: $88,000
Nebraska: $115,220
Nevada: $110,030
New Hampshire: $96,980
New Jersey: $143,340
New Mexico: $82,440
New York: $156,420
North Carolina: $119,720
North Dakota: $81,410
Ohio: $121,660
Oklahoma: $85,370
Oregon: $102,830
Pennsylvania: $125,510
Rhode Island: $97,470
South Carolina: $96,210
South Dakota: $102,580
Tennessee: $93,040
Texas: $126,760
Utah: $100,320
Vermont: $117,660
Virginia: $136,590
Washington: $126,360
West Virginia: $77,250
Wisconsin: $105,180
Wyoming: $97,390

Salaries of Top 20 Metro Areas (mean annual wage)

1. New York City: $160,510
2. Los Angeles: $138,470
3. Chicago: $117,680
4. Dallas – Forth Worth: $128,710
5. Philadelphia: $135,340
6. Houston: $132,920
7. Washington DC: $137,450
8. Miami: $108,430
9. Atlanta: $115,660
10. Boston: $136,460
11. San Francisco: $154,010
12. Detroit: $108,320
13. Riverside: $102,590
14. Phoenix: $101,280
15. Seattle: $130,060
16. Minneapolis: $124,360
17. San Diego: $122,640
18. St. Louis: $117,440
19. Tampa: $107,850
20. Baltimore: $101,080

  • All statistics calculated by the US Department of Labor, May 2010.
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